
Andy Jacob

If you’re facing an important business decision, I’ll tell you exactly what I see.

I often see your real problem in minutes.
Not Weeks.
For over four decades I’ve built businesses, negotiated deals, and interviewed more than 600 founders and CEOs on the Entrepreneur Spotlight Show. Those experiences taught me something that’s difficult to teach: I recognize patterns. I often see the real problem in minutes. Not weeks.
I See What’s Holding Businesses Back. Fast
Most founders don’t need more information. They need someone who can look at the business, cut through the noise, and identify what’s really costing them growth, sales, or money. That’s what I do.
You’re Probably Solving the Wrong Problem
When sales slow down, most companies buy more advertising. When profits shrink, they cut expenses. When growth stalls, they hire another executive. Sometimes that’s the right answer. Often, it isn’t. The real problem may be your pricing, positioning, sales process, leadership, offer, or a difficult decision you’ve been avoiding. My job is simple: identify the real problem quickly, before it turns into an expensive mistake.
Why Founders Bring Me In
Sales that have suddenly stalled. A negotiation worth millions. Whether to sell or keep growing. A key executive hire. Marketing that isn’t producing results. A partnership you’re unsure about. A business that feels stuck. I don’t give motivational speeches, and I don’t bury you in reports. I tell you what I believe is actually happening and what I’d do next.
Who I Work With
I typically work with founders and business owners generating between $3 million and $20 million in annual revenue who are facing an important decision. This is for people who value honesty over comfort. If you’re looking for someone to simply tell you what you want to hear, I’m probably not the right fit.
Pattern Recognition
After forty years in business, more than 600 conversations with founders and CEOs, and thousands of real-world sales negotiations, the patterns become clear. Industries change. Products change. People and companies change. But the same business problems keep showing up. That pattern recognition is what you’re hiring. Not another consultant. Judgment.
Real Examples

It Wasn't A Sales Problem
The founder thought the sales team was the problem. I saw that the offer was difficult to understand and poorly positioned. We changed how it was presented, improved the quality of sales conversations, and increased profitability without replacing the team

It Wasn't A Marketing Problem
The founder thought the business needed more customers. It didn’t. The real problem was that the company could not efficiently handle the customers it already had. Growth was creating the bottleneck, and operations, not marketing, were limiting the business.

It Wasn't A Deal Problem
The founder thought closing the deal was the win. It wasn’t. The terms created more risk than value, and walking away proved to be the smarter and more profitable decision. Sometimes the best deal is the one you refuse to make.
Why People Hire Me
People don’t hire me because I know everything. They hire me because I often see what they’re missing. One better decision can be worth hundreds of thousands or even millions of dollars. That’s why founders call.
What Working Togetrher Looks Like
We begin with a direct conversation about the decision, problem, or opportunity in front of you. I review the business, ask the questions others may be avoiding, and give you my honest assessment of what is actually happening. Depending on the situation, we may work through one critical decision or continue through an ongoing private advisory relationship
This Isn’t Traditional Consulting
There are no 100-page reports, no PowerPoint presentations, and no complicated frameworks you’ll never use. Just honest conversations, clear thinking, independent judgment, and direct advice when the stakes are high.
From Startup Superstars to Billionaire Icons...

"ANDY IS INCREDIBLE. TALK TO HIM."
Stan Christensen is a globally recognized negotiation expert, mediator, and educator who has taught business negotiation at Stanford University for over two decades. He holds an MBA from Harvard Business School and is the host of the popular podcast All Things Negotiation, where he explores real-world persuasion, influence, and relationship-building. Drawing on an extensive professional background that includes resolving international ethnic conflicts, navigating hostage negotiations across 75 countries, and running a Silicon Valley investment bank, Christensen balances high-stakes practitioner experience with academic prestige

"ANDY IS A HECK OF A COMPETITOR."
Dan Gilbert is a prominent American billionaire businessman, investor, and philanthropist best known as the co-founder and chairman of Rocket Companies (including Rocket Mortgage) and the majority owner of the NBA's Cleveland Cavaliers. After launching his mortgage empire at age 22, he took the company public in 2020 and expanded his influence into sports, e-commerce (co-founding StockX), and massive urban development projects. Through his real estate firm Bedrock, Gilbert has invested billions into revitalizing downtown Detroit and Cleveland. A dedicated philanthropist and stroke survivor, he also operates the Gilbert Family Foundation, which drives major investments in Detroit neighborhoods and funds critical medical research into neurofibromatosis.

"ANDY IS THE REAL DEAL!"
Les Brown is a legendary American motivational speaker, author, and former politician renowned for his empowering catchphrase, "You have greatness within you!" Born in Miami and adoption-raised by his mother Mamie, he famously overcame an early, incorrect childhood label of being "educable mentally retarded" to achieve global success. He later served three terms in the Ohio House of Representatives, hosted a nationally syndicated talk show, and won an Emmy for his acclaimed PBS specials, cementing his legacy as one of the world's most influential voices in personal development.

"ANDY HAS NO BS STREET SMARTS". CALL HIM.
Steve Kopelman is a pioneering entertainment executive, producer, and entrepreneur widely recognized as a global leader in the immersive experiential industry. With a career spanning more than four decades, he initially rose to prominence as the world's largest producer of large-scale haunted house attractions, collaborating with legendary rock icons like Alice Cooper and Rob Zombie. Capitalizing on the rise of interactive entertainment, Kopelman went on to co-found and serve as Principal and COO of Escape the Room, which grew into the largest escape room company in the United States. Expanding his vision into tech-driven interactive art, he later founded Seismique, a massive, highly acclaimed 40,000-square-foot experiential art museum in Houston, Texas, that integrates projection mapping, holograms, and gamification to create otherworldly multi-sensory environments

"ANDY IS A GREAT BUSINESS STRATEGIST."
Max Cohen is a strategic business adviser, growth strategist, and corporate thought leader widely recognized for his expertise in entrepreneurial development and scaling high-performance organizations. With a career centered on optimizing go-to-market execution and cross-functional alignment, he specializes in transforming foundational business concepts into highly profitable enterprise operations. Known for his sharp, data-informed market insights, Cohen serves as an authoritative voice on strategic positioning, driving sustainable growth, and advising founders on navigating complex business challenges

"ANDY IS A BUSINESS PRODIGY."
Eddie Le is a veteran investment banker and finance executive who serves as the Co-Founder of Gravity Advisors, a boutique investment bank specializing in sell-side M&A, capital raises, and strategic advisory for entrepreneurs. Based out of San Diego, California, he has nearly 25 years of experience in the financial services industry, with a deep track record of guiding founders through pivotal strategic alternatives, business valuations, and corporate transactions. Prior to co-launching Gravity Advisors in 2023, he held senior leadership roles at several notable financial institutions, including serving as Managing Partner at Lumos Partners, Co-Founder at Vista Point Advisors, and Vice President at Banc of America Securities

"ANDY IS A QUINTESSENTIAL ENTREPRENEUR. CALL HIM"
Jeffrey Koons is an investment banking executive and a Founding Member and Managing Director at Vista Point Advisors. Based in San Francisco, California, he helped establish the boutique sell-side investment bank in 2011 to specialize exclusively in mergers and acquisitions (M&A) and capital-raising transactions for private, founder-led software and internet businesses. Over his fourteen-year career, Koons has executed more than $5.5 billion in total transaction value. A recognized thought leader in the technology sector, he frequently provides market insights on vertical SaaS valuations and the impact of AI on corporate strategy. He holds a B.S. in Finance with high honors from the Leeds School of Business at the University of Colorado Boulder.

"ANDY DEFINITELY SHOULD BE YOUR GO TO GUY."
Alan Sussman is a legendary marketing executive, creative director, and entrepreneur widely recognized as a powerhouse in the retail advertising industry. He is the Founder and CEO of The Sussman Agency, which he launched in 1987 and scaled into one of the top retail marketing and brand-building firms in the United States. Spanning a career of over 40 years, Sussman has written and directed highly successful, iconic regional and national campaigns—including D.O.C.’s famous "Sexy Specs" commercials, and landmark marketing strategies for major brands like Weight Watchers, Art Van Furniture, and Gardner White. Celebrated for his sharp understanding of consumer behavior, his blend of traditional sales mastery with modern multi-platform execution has earned him an enduring reputation as a premier leader in the global advertising landscape

"ANDY HAS A WINNING PASSION."
Ron Ferber is a highly successful healthcare technology entrepreneur, executive, and investor who serves as the Co-Founder, President, and CTO of Wellsense, Inc.. An early investor who served on the board since its inception, he stepped into the CEO role in 2015 to scale the company's continuous bedside monitoring systems, which help hospitals proactively eliminate pressure injuries before they happen. Beyond medtech, Ferber is a seasoned consumer products pioneer who famously co-founded HoMedics in 1987, serving as its President for 28 years and steering the wellness brand to billions in global retail sales. A graduate of the University of Michigan, he also founded the portable power brand myCharge and actively backs prominent non-profits like The Friendship Circle
Andy's Newest Book Now Available on Amazon


The Million Dollar Shift™
Andy's Newest Book Now Available on Amazon.
A pattern observed over four decades, in himself, in the people he built with, and in every founder he has ever interviewed. The difference between winning and not winning was never intelligence. It was always discipline, positioning, and the willingness to hear something uncomfortable and act on it anyway.















